O-7, r. 5.1 - Code of ethics of optometrists

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53. An optometrist must take the means necessary to prevent the use of the optometrist’s name, signature, specific personal mark or code contrary to the laws and regulations referred to in section 4 or in such a way that a person could be misled as regards the terms and conditions on which optometric services or ophthalmic products are offered. The optometrist must in particular prevent the use of the optometrist’s name in such a way that leads others to believe that the optometrist
(1)  is owner, shareholder, partner or officer of an organization when that is not the case;
(2)  offers optometric services or ophthalmic products in an organization when that is not the case; or
(3)  performs monitoring or oversight responsibilities with respect to optometric services or ophthalmic products offered by an organization when that is not the case.
An optometrist may, however, allow the optometrist’s name to continue to appear in the name of a professional partnership after the optometrist has ceased to be a partner or shareholder, provided that the advertisements, displays and other similar documents referring to the activities of such partnership do not lead others to believe that the optometrist performs in such partnership the duties or responsibilities referred to in subparagraphs 1 to 3 of the first paragraph.
An optometrist may not use the name, signature, personal mark or code of another optometrist except with the authorization of the latter and under terms and conditions that comply with this section.
O.C. 515-2018, s. 53.
In force: 2018-05-17
53. An optometrist must take the means necessary to prevent the use of the optometrist’s name, signature, specific personal mark or code contrary to the laws and regulations referred to in section 4 or in such a way that a person could be misled as regards the terms and conditions on which optometric services or ophthalmic products are offered. The optometrist must in particular prevent the use of the optometrist’s name in such a way that leads others to believe that the optometrist
(1)  is owner, shareholder, partner or officer of an organization when that is not the case;
(2)  offers optometric services or ophthalmic products in an organization when that is not the case; or
(3)  performs monitoring or oversight responsibilities with respect to optometric services or ophthalmic products offered by an organization when that is not the case.
An optometrist may, however, allow the optometrist’s name to continue to appear in the name of a professional partnership after the optometrist has ceased to be a partner or shareholder, provided that the advertisements, displays and other similar documents referring to the activities of such partnership do not lead others to believe that the optometrist performs in such partnership the duties or responsibilities referred to in subparagraphs 1 to 3 of the first paragraph.
An optometrist may not use the name, signature, personal mark or code of another optometrist except with the authorization of the latter and under terms and conditions that comply with this section.
O.C. 515-2018, s. 53.